Born and raised in Philadelphia, Carl Cherkin has enjoyed a long running career of success in sports, broadcasting, marketing, business development and public relations. While some may know him as an athlete or broadcaster, most recently he has been known for his involvement as one of the founding executives of the Philadelphia Union, a Major League Soccer Team.
While a student at Northeast High, Cherkin was an All-Public athlete and Vice-President of the student senate. He went on to play baseball at St. Joseph’s University before transferring to Penn State.
In his 23-year broadcasting career, Cherkin received 30 Regional Emmy Award nominations and received a total of seven Regional Emmy Awards for his work in New York (WWOR-TV) and FOX-Philadelphia. However, throughout his career there’s been one constant: his commitment to the community with organizations such as the Muscular Dystrophy Association, Police Athletic League, Jewish National Fund, and many more.
Cherkin first transitioned from broadcast journalist to business leader at ATX Communications, where he served as Executive Relationship Director and then Director of Public Relations. An opportunity presented itself to return to the sports world and pursue his dream of bringing a Major League Soccer team to Philadelphia. He contributed in many ways to help establish the 16th team in MLS—Philadelphia Union. That relationship is now in its 13th year.